August 01, 2008
PIER In The News: News in an ‘infotainment’ media environment
HS Today | August 2008 | By John "Pat" Philbin, PhD, APR
Today’s media environment demands that information be delivered in a direct, fast and transparent manner. I learned this lesson the hard way following the press briefing incident in October 2007 at the Federal Emergency Management Agency (FEMA), in which we were accused of conducting a “fake” news conference. At the time I was FEMA’s director of external affairs.
